Real Estate Client Satisfaction Survey

The survey captures eight dimensions of the client experience: overall satisfaction with the transaction, agent responsiveness, market knowledge and pricing accuracy, negotiation effectiveness, communication frequency and clarity, closing process smoothness, perceived value for the commission paid, and likelihood to recommend the agent. Together these surface the specific drivers of referral behavior.

NAR data shows the average agent referral generates $3,500-$5,000 in commission revenue per closed transaction. Referred clients close at nearly double the rate of cold leads and require significantly less marketing spend to acquire. Agents with NPS above 70 report that referrals account for 40-60% of their annual transactions.

NAR survey data shows 89% of buyers and sellers expect at least weekly communication from their agent during an active transaction. Agents who provide proactive weekly updates (rather than waiting for client inquiries) score 15-25 points higher on satisfaction surveys. The communication gap between client expectations and agent behavior is the single largest driver of negative reviews.

The average NPS for real estate agents is 45-55 according to aggregated survey data from major brokerages. Top-performing agents achieve NPS above 70, which correlates with referral rates 2-3x higher than average. An NPS below 30 indicates systemic service issues that will erode referral volume within 6-12 months.

Send the survey 7-14 days after closing when the experience is still fresh but the immediate stress of moving has subsided. Response rates drop significantly after 30 days. A brief follow-up survey at 90 days captures the post-move perspective and provides a natural touchpoint for maintaining the relationship.

Identify the two lowest-scoring dimensions and address them in your next 5 transactions. For responsiveness issues, set a 2-hour response SLA during business hours. For communication gaps, implement a structured weekly update template. NAR research shows agents who close the loop on survey feedback within 48 hours convert 30% of detractors into promoters.

A good realtor achieves a higher sale price in less time than market average while keeping sellers informed and reducing contract fall-throughs.

200-400 words.

You are ready when you have 3-20% down payment saved, 2-5% closing costs, 3-6 months cash reserves, stable W-2 or 2+ years of 1099 income, FICO above 620, a mortgage pre-approval letter, and a real estate agent lined up.

You answer 10 questions about your mortgage preparedness covering down payment, income stability, FICO score, existing debt (DTI), bank statements, employment type, down payment source, affordability, documentation, and pre-approval status.

Monthly rent, security deposit, move-in date, square footage and bedroom/bath count, amenities, location and walk score, application requirements (credit, income, background check), utility responsibilities, and pet policy.